Family-owned bakery in Salem, New Hampshire. Visit Us at 154 Main Street

Custom Cakes and Desserts, Made From Scratch With Love

Sugar Love Baking is a family-owned bakery in Salem, New Hampshire, creating one-of-a-kind wedding cakes, celebration cakes, cookies, and desserts for life’s sweetest moments. 

Planning a wedding?

Visit our Wedding Cakes page for designs, flavors,
pricing, consultations, and tastings.

Something Sweet for Every Celebration

Made From Scratch
Family-Owned and Operated
Custom Designed for You
Baked In-House in Salem, NH
Gluten-Free and Vegan Options Available

What Are You Celebrating?

From milestone birthdays and company celebrations to weddings and special events, our team creates desserts that look beautiful, taste incredible, and feel completely personal.

Wedding Cakes & Desserts

Custom wedding cakes, dessert tables, macarons, cookies, cake pops, and more, created to complement your vision for the day.

Custom Celebration Cakes

One-of-a-kind cakes for birthdays, showers, anniversaries, graduations, milestones, and every reason worth celebrating. 

Cookies, Macarons & Sweets

Handcrafted cookies, macarons, cupcakes, cake pops, dessert bars, whoopie pies, and other treats for gifts, parties, and dessert tables.

Catering & Event Desserts

Larger quantities, custom assortments, branded treats, breakfast pastries, and dessert platters for personal and professional events. 

Made With Love. Designed to Be Remembered.

Every order begins with an idea. Explore a few of the custom creations our team has brought to life for weddings, birthdays, businesses, and celebrations throughout Southern New Hampshire.

Your Wedding. Your Vision. Your Cake.

From timeless buttercream cakes and intricate sugar details to macarons, cookies, cake pops, and complete dessert displays, Sugar Love creates wedding desserts that feel uniquely yours.

Our team will help you explore flavors, refine your design, and plan the details through a personal consultation and tasting at our Salem bakery.

Sweet Words From Our Customers